About Me
About Me
"framing problems to paint the solution"
"framing problems to paint the solution"
i’m all about crafting sharp digital designs and leading creative direction that not only looks good but solves real problems.
i’m all about crafting sharp digital designs and leading creative direction that not only looks good but solves real problems.
Selected Work
(4)
the patterned process I have mastered so far
01
Discovery & Strategy
I begin by understanding your goals, audience, and challenges, through research and workshops.
02
Design Ideation
This phase involves crafting initial concepts, wireframes, and prototypes.
03
Development Collaboration
Building on top of the wireframes and insight gathered, designs start to become functional products.
04
Launch & Optimization
After delivering the product, I provide support for launch, and continuously iterate to enhance performance and satisfaction.
01
Discovery & Strategy
I begin by understanding your goals, audience, and challenges, through research and workshops.
02
Design Ideation
This phase involves crafting initial concepts, wireframes, and prototypes.
03
Development Collaboration
Building on top of the wireframes and insight gathered, designs start to become functional products.
04
Launch & Optimization
After delivering the product, I provide support for launch, and continuously iterate to enhance performance and satisfaction.
01
Discovery & Strategy
I begin by understanding your goals, audience, and challenges, through research and workshops.
02
Design Ideation
This phase involves crafting initial concepts, wireframes, and prototypes.
03
Development Collaboration
Building on top of the wireframes and insight gathered, designs start to become functional products.
04
Launch & Optimization
After delivering the product, I provide support for launch, and continuously iterate to enhance performance and satisfaction.
01
Discovery & Strategy
I begin by understanding your goals, audience, and challenges, through research and workshops.
02
Design Ideation
This phase involves crafting initial concepts, wireframes, and prototypes.
03
Development Collaboration
Building on top of the wireframes and insight gathered, designs start to become functional products.
04
Launch & Optimization
After delivering the product, I provide support for launch, and continuously iterate to enhance performance and satisfaction.
Experience
Experience
with over a decade of experience, my expertise spans UX/UI design, prototyping, branding, and leading a team of designers while scaling design systems.
with over a decade of experience, my expertise spans UX/UI design, prototyping, branding, and leading a team of designers while scaling design systems.
Team Lead
Currently overseeing a team, driving collaboration, mentoring designers, and ensuring all projects align with user needs and business objectives.
Loyall.com • 2021 - Current
Team Lead
Currently overseeing a team, driving collaboration, mentoring designers, and ensuring all projects align with user needs and business objectives.
Loyall.com • 2021 - Current
Senior Digital & Product Designer
Senior Digital & Product Designer
Advanced to managing high impact projects, developing comprehensive design systems for SaaS platforms.
Advanced to managing high impact projects, developing comprehensive design systems for SaaS platforms.
Loyall.com • 2020 – 2021
Loyall.com • 2020 – 2021
UX/UI Designer
Shifted into user centric design, creating wireframes, prototypes, and intuitive user flows for digital platforms.
Prioticket.com • 2017 - 2020
UX/UI Designer
Shifted into user centric design, creating wireframes, prototypes, and intuitive user flows for digital platforms.
Prioticket.com • 2017 - 2020
Digital Designer
Digital Designer
Transitioned to digital design, focusing on responsive websites, interactive interfaces, and enhancing my technical and creative skill set.
Transitioned to digital design, focusing on responsive websites, interactive interfaces, and enhancing my technical and creative skill set.
De Haagsehogheschool - MapIQ • 2014 - 2017
De Haagsehogheschool - MapIQ • 2014 - 2017
Junior Designer & Freelancer
Junior Designer & Freelancer
Began my career refining core design principles, contributing to branding projects, and crafting digital assets for diverse clients. I have started on 99designs.com, where I participated in a lot of contests.
Began my career refining core design principles, contributing to branding projects, and crafting digital assets for diverse clients. I have started on 99designs.com, where I participated in a lot of contests.
Freelance Career • My journey started in 2013
Freelance Career • My journey started in 2013
Off the Clock
Off the Clock
i thrive on activities that fuel my creativity and keep me energized.
i thrive on activities that fuel my creativity and keep me energized.
